Tsuboichi's Passion

The reason people trust us is our history of 157 years. Having a mutual relationship of trust with the tea-producing area is imperative when one tries to purchase good quality tea leaves. Because of the long friendships we have with the producers, we get reports of what is going on in the present, allowing us to gather truly good tea leaves.

The company that has a cha-kanteishi(Tea Taster) and tea instructors

Tea is a product of the field. The end product depends a great deal on the weather. Even a renowned tea region does not always have the same taste from year to year. But the customer wants to his tea to taste the same every day. To make tea with a consistent taste, the tea from the producer must be appraised, requiring the ability to select from the tea leaves that have been gathered.
Because tea is a product of the field, its flavor and fragrance varies as to when it is picked. And there will be years when tea cannot be made at all from some fields due to the weather.
But not selling any tea because we couldn’t pick any this year would inconvenience our customers. So, with the Japanese tea industry as well as with the coffee and black tea industries, blending is an important technique.
In our company, we have a ‘tea-tasting’ specialist, a sixth degree tea appraiser. We also have four Japanese tea instructors who follow after. Tea is a natural product, so tea made by the same person at the same place does not always have the same quality or flavor. So we look carefully at each tea leaf.

●The 37th National Tea Judgment Competition
　Individual match
　He received the third prize in Japan.

●He received the Leader Prize by National Tealeaves
　 Youth Association.
●He received the Chief Director Prize by Osaka Tealeaves 　Cooperative Association.
●He received Nihon Chagyo Shimbun Prize.

The process of firing (roasting) and blending is very important.